Supermarket & Store Design
Services
Every square foot of retail space should work to bring you profit
There is not a single insignificant detail in the store. All items must sell! Through design and planning, we can regulate the rhythm of customer movement. The store layout determines the customer’s path; effective product zoning increases the average customer bill; interior design and visual merchandising entices the customer with impulse purchases. A wall or column turns from an ordinary structure into a promotional area or an element of brand advertising. And on well-chosen retail store equipment, the entire assortment is perfectly placed in accordance with the sales shares. With the help of experienced specialists, you can bring these puzzle pieces together to find the most productive solution. Bottom line: high sales per square foot of area and shelf space.
Our Expertise
We are a team of experienced retail consultants and designers who constantly update our knowledge with the latest trends in retail design. Understanding the goals and needs of our clients is always our starting point. We offer a wide range of design services, from concept development to site planning, 3D visualizations and design drawings. We work closely with our clients throughout the entire project, from start to finish, to create design solutions that meet and exceed the client’s expectations.
Services provided to retail chains & stores
We create functional design
With years of experience in advising owners and managers of supermarkets and stores, our team knows how to design environments that stimulate sales by optimizing the customer experience.
A successful design concept is always based on marketing research, including market and competitor analysis, and a good understanding of the target audience. The foundation for creating effective store or supermarket designs includes commercial design skills, incorporation of current trends and directions in retail, and methods and techniques of emotional influence on the consumer. We combine this foundational retail knowledge with original ideas for innovative and attractively designed stores.
Knowledge and Skills
The combination of our expert knowledge and skills allows us to create customized solutions for stores and supermarkets that significantly increase sales and improve customer satisfaction and loyalty.
Retail Strategies
Our retail strategies are based on extensive practical experience, projections and estimates. Our customized solutions help our clients take effective actions in a competitive environment for tangible results that increase sales and ROI.
Space Planning
Store space planning is essential for successful store operations. We have developed layouts and designs for more than 600 stores of various specializations. We know how to plan stores for efficient space utilization, and maximizing ROI.
Functional Design
Each store design must take into account a number of functions that are essential for successful operations. In addition to designing visually appealing stores, we consider all opportunities for optimizing store operations.
Category Management
Utilizing a systematic and disciplined approach to managing product categories helps to optimize store assortment. This creates more efficient stores that better satisfy customer needs and increase sales.
Creative Concept Development
Our work begins with brainstorming to generate a richly creative store concept that will capture attention, keep store visitors interested, influence their emotional response, and inspire them for quality shopping. A developed unifying theme will be used across interior and exterior design, lighting, visual merchandising, and navigation.
Design
We know how to create visually appealing and effective store exterior and interior designs that will turn shopping into an enjoyable memorable experience, attract more customers to your store, get them to shop for more products, and encourage to become loyal customers.
Store Lighting
We know how to bring the magic of light to play at its full potential. By combining our creativity with the science of light design that requires the correct merchandise lighting and store illumination, we create impressive, bright stores that highlight merchandise and have a unique design appearance.
Wayfinding and Navigation
Our store designs are always integrated with the best wayfinding and navigation principles. We make sure that orientation within the store is easy and intuitive and complemented by clear logical signage.
Branding
We developed many retail brands starting from naming, logo design, brand book and corporate identity package design. We know how to shape the brand and communicate a feel and a story of retail brands. This experience helps us to work with existing brands, making sure their story and branding rules have firm and accurate representation.
Visual Merchandising
We know how to optimize the presentation of products to better highlight their features to attract, engage, and motivate the customer towards making a purchase. We are experienced in designing environments that create a theme tailored for specific types of product so the customer experiences true engagement and satisfaction through this process.
Designing Customer Experience
We know the ways and techniques of emotional influence on the consumer. We know how to create atmosphere in the store that affects a visitor’s mood and sets him in the state in which spending money is easier and return visits to the store turn from a necessity to a pleasant experience.
Marketing
We bring an understanding of marketing concepts and their role in the store. To keep customers engaged, our stores always have dedicated promotional areas and we use decor elements, signage, and graphics for promotional and seasonal sales. We design stores that reflect a products pricing strategy to appeal to the target audience.
Testimonials
Here’s what leaders in the retail industry have to say about our services:
We were very pleased with the professionalism, good communication, and high quality of work performed in compliance with deadlines.
Thanks to you, the new Goodwill supermarket format is distinguished by an interesting design, greater convenience and a more welcoming atmosphere.
Navigation project for the shopping center “Europa”:
design with European charm.
Thanks for the professionalism and high quality work delivered on the design project for “Lotus Plaza”.
We are always sure that the result of cooperation will be a bright and efficient retail facility.